Growth Marketer

Freelance or contract

20 - 40 hrs/week

3+ months


Do you have experience creating high-performing B2B growth marketing campaigns to generate leads and drive demand? Do you enjoy building campaigns and optimizing their performance? If you are a demand generation pro and performance marketer, then bring your talent to Comarketers, a B2B growth marketing company that supports accelerating the growth of startups and scaleups in Europe and beyond. If you enjoy working in an  international growth marketing team, distributed across Europe and South Africa, a self-starter who is eager to learn and share knowledge and comfortable with a dynamic startup culture, then we’d like to get to know you.

Job summary

As a growth marketer you will support a wide range of growth marketing activities for the company and its clients. Our ideal candidate has a true passion for marketing and impact, is very ambitious and eager to learn. This role requires a driven, hands-on marketer with a roll-up-your-sleeves mentality who can take on a diverse set of activities that fits a high pace startup culture. With a couple of years of B2B marketing and lead generation experience, you are able to build, measure and optimize marketing campaigns to drive demand. You’re eager to build a healthy pipeline for our clients and the company itself.

From the ideation and design of multi-touch campaigns, to building and measuring the results; your job is a sweet cocktail of strategy and execution, from great thinking to fast-paced delivery. You’ll work on different lifecycle stages, from lead generation and nurturing with top and mid funnel activities (e.g. affiliate marketing, content syndication, SEO, PPC, inbound, outbound and social) up to nurturing programs and account-based marketing to boost pipeline growth. As part of a growth marketing team you work closely with content, design and marketing ops to build, measure and improve marketing campaigns to accelerate opportunity pipeline growth.

Ideal candidate

Our ideal candidate is a true performance marketer and data-driven marketing professional. You have a track record driving demand with a demonstrable impact on pipeline growth and revenue. You understand customer-centric growth marketing, rapid experimentation and data-fueled growth with a focus on the full funnel. You create relevant campaigns that put the customer first in all stages of the buyer journey. If you enjoy pushing the limits of lead generation and growth, Comarketers is the right community for you.


  • Come up with creative ideas to generate leads and drive traffic to support pipeline growth
  • Design and build multi-channel marketing campaigns, both inbound and outbound 
  • Continuously discover and test new marketing channels, online publishers, trends and best practices to improve lead quality and volume across multiple channels 
  • Run (sponsored) social media campaigns, including copy, creatives and landing pages
  • Design and build outbound campaigns to support sales to reach out to prospects, creating emails that prospects will open en respond to
  • Develop lead nurture programs, including segmentation, copy and automation workflows to engage leads with relevant content that fit the buyer stage they are in
  • Build compelling landing pages with relevant call-to-actions, forms and thank you pages to capture and convert leads – or something more creative 🙂
  • Localize and/or verticalize European campaigns to specific EU countries or industry verticals
  • Regularly track, measure and report on campaign KPIs and key funnel metrics across the demand generation program, analyzing campaign performance, effectiveness and ROI
  • Test a wide range of growth tactics, traffic and activation tactics and conversion rate optimization
  • Automate effective campaigns and programs, including dynamic lists and automation workflows, progressive profiling, lead scoring, content asset management and reporting
  • Optimize and improve campaigns by continuous iterations to campaigns to improve bottom line result, increasing engagement and conversion rates
  • Support the development of training guides and tutorials for our remote Marketing Operations team in South Africa to support the team with marketing operations tasks (eg list building, reporting and SEO)

Required skills & experience

  • Marketing pro with 3+ years of experience in developing and executing B2B multi-touch marketing strategies and demand gen programs
  • Proven track record with demonstrable impact on pipeline growth and revenue
  • Able to prioritize with tight deadlines in a fast paced environment – it’s more likely we need to slow you down instead of encouraging you to go faster
  • Ambitious marketing professional, strongly motivated and eager to learn
  • Values freedom and responsibility, a self starter who takes full ownership
  • Data-driven, able to track performance and allocate own resources to best-performing efforts
  • Creative mind to come up with new fresh ideas to generate traffic and leads
  • Blends strategy with a proactive, hands-on approach
  • Full understanding of inbound marketing and account based marketing
  • Comfortable (learning) tools, such as WordPress, Elementor, Marketing Automation (eg Hubspot, Pardot), SEMRush, Google Analytics, Google Tag Manager and Data Studio
  • Skilled in one or multiple acquisition channels (e.g. Google Ads, LinkedIn Campaign Manager, YouTube)
  • Fluent in English, written and verbal, including a strong grasp of English grammar (a 2nd European language is a nice to have)
  • Alignment with our mission, to provide opportunity to talent from underprivileged backgrounds

About Comarketers
Comarketers is an impact growth marketing company working alongside B2B companies to drive growth. We help managers to build, grow and scale a customer pipeline in Europe and beyond by strategizing and executing marketing for growth. Our mission is twofold: we empower startups and scaleups to go-to-market with a proven B2B growth marketing blueprint on subscription, while providing career opportunities to people around the globe. Some of our marketing professionals, just based on geography, don’t have the same opportunities. By training talent on our battle-tested marketing blueprint, we prove anyone can cross their borders. We continuously look for people to join our journey. Enthusiasts with ambition, a unique skill set and eagerness to learn. If you respond well to diversity, autonomy and pace, we want to meet you. We are based in CIC (Cambridge Innovation Center) in Rotterdam.

For contracted growth marketers in the Netherlands we work together with Employment Services Partner STIPT who recruits and selects candidates for Comarketers.